Kituko.
Be unique.
Welcome to Kituko, where we celebrate uniqueness. Every country, every cup tells a story shaped by its own traditions and flavors. Just like people, no two coffees are the same, and we want to honor the lands and farmers whose passion and technique create each unique brew. Like them, we invite you to explore the flavors and cultures that make each cup special. Coffee is a chance to connect, take a moment, and share stories. Whether you're telling your tale or listening to someone else's, each cup is an opportunity to celebrate diversity and authenticity.
Dare to be yourself and allow others to do the same, every sip is a story waiting to be told.
Forgotten farmers
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Forgotten farmers .
The coffee industry earns 200 billion worldwide, the farmers only receive about 8% of this. The price paid to the coffee farmers is determined by the giant coffee companies. Buying their beans for as little as possible through middlemen. world wide more than 10 million coffee farmers have no control over the price and struggle to make ends meet.
The other side of the story are the specialty coffee importers who pay a fair price to the coffee producers fortunate enough to produce coffee of the highest quality and have access to the specialty market. The quality of coffee is depended on a lot of different things. Soil quality, weather, location. Sometimes what a farmer needs is a little help to reach the highest qualities. This is a great effort but only rewards those who are already able to produce to this standard. It leaves the majority of the coffee producers with no option but to sell to the market which exploits them. Kituko is here for these forgotten farmers, give them the opportunity to improve their product to the next level and support them paying them fairly for their work.
for coffee and a frustration towards the coffee market. “conventional” coffee farmers are not paid enough. As a remedy so many “specialty” coffee brands take the step to pay farmers more, but only the farmers able to produce to the highest quality standards. What about the rest of the farmers. Who produce their product with the same passion and love but are missing some knowledge to get their product to the highest quality standards.
Kituko is here to start long term commitments to empower the farmers to increase their production quality and improve their standard of living.
Kituko pillars
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Kituko pillars .
Honest trade
Its very simple, Coffee famers should be paid fairly for their product. By creating lasting partnership the farmer can trust they earn a liveable income year after year.
Environmentally positive
Production and processing of coffee shouldn’t harm the environment. By reducing the emissions of the transportation and processing we keep our impact on the climate low. Further decreasing it by incentivizing, and implementing regenerative agriculture practices on the coffee farms.
Farmer empowerment
Our commitment goes beyond just buying coffee. we are empower farmers to on a mission to give farmers the chance to improve their production. Giving them the opportunity to improve their livelihood.
About me.
Thanks to my studies in Sustainable Agriculture, I've had the chance to travel and collaborate with coffee importers and farmers firsthand. Connecting with them, gathered around a steaming mug, and listening to their stories made it clear that their work was a testament to their dedication and love. With each sip, they shared tales passed down through generations, making me gain a profound appreciation for the connection between coffee and community. Their devotion fueled my own passion, and, after understanding that I am most definitely not made for a life behind a desk, I took a leap of faith to pursue my dream: launching my own coffee roastery.